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Login Anywhere with Unstoppable
And what's the problem with data ownership?
Unstoppable Domains has launched Login with Unstoppable. This appears, to me, to be a much better option than OAuth. Buy a domain name that you own for $100 or less and never pay renewal fees. Then use that domain name to login to any site connected to the ecosystem in a secure and pain-free way. This is a big step forward for identity management.
The Problem With Data Ownership
Facebook’s Cambridge Analytica scandal put data security on everyone’s radar. Many people who’ve flocked to Facebook and Twitter have assumed or taken it for granted that the platforms would protect their personal information. The truth is, they can’t.
Beyond data breaches, there lies another issue. What happens when your data is used for purposes you don’t support or endorse?
For instance, any platform that collects personal information can sell it. And it’s likely that such information will be sold multiple times. Buyers can range from anyone who might have a product you’d be interested in to a political party you’d never support. The rule of thumb is: If the product or service is free, you are the product.
Email is like last century’s postal mailbox. Full of junk. One day, you land on a website, fill out a form providing your email address, and receive a download. Before dinner, you’ve received a confirmation email, an introduction email, and a follow up promising untold benefits delivered conveniently to your digital mailbox. You now have a lifelong relationship you have to actively request to be removed from—if you have the energy to pursue it. We’ve been trained to join lists.
Think about the websites you visit. Do you conduct business with your doctor, your dentist, your state government, the federal government, your bank, your credit card company, your church, and charitable nonprofits through the web? All of that data you share about yourself is sitting on somebody’s server. Actually, multiple servers all around the world.
Blockchain technology makes it possible to wrap all of your important data into a single file or data source that only you control, keep it secure with end-to-end encryption, and prevent it from being shared with anyone you do not explicitly assign consent to. It’s possible you can make money from that data instead of Facebook and Google cashing in on it.
An excerpt from my forthcoming book Cryptosocial: How Cryptocurrencies Are Changing Social Media, to be published by Business Expert Press in March 2022.
Oh, What Awesome NFT Reads We Have Today
5 NFT marketplaces that could topple OpenSea in 2022. I’m glad they didn’t say Mintable.
Associated Press is launching an NFT marketplace. First glance, I thought, Why do we need another NFT marketplace? As it turns out, it’s a place for their own photographers to mint photographs published by AP to record world events. I suspect some of these images will break records.
Everyone’s talking about the recent upswing in the crypto market, but Coingeek tells us what the best three ways of making money in 2022 are, and one of them has to do with utilitarian NFTs. Think you can guess the other two?
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